POND'S FACE WASH - PIMPLE CLEAR WHITE
Film
Pond's Pimple Clear White is a face wash that is 10 times better at killing pimple causing bacteria.
A communication was created to dispel the traditional myths about what causes pimples. And establishes Pond's facewash as the most effective solution to prevent pimples.
Ileana D’Cruz challenges the way we think with "Change your soch".
My Contribution:
Campaign line | Scriptwriting | Creative Direction | Collaboration with client + production teams