Client: FixedForum
Year: 2013

 

 

Set up by the guys behind the biggest fixed gear community in Italy, this alleycat takes its inspiration from museum spaces, and logically features a collaboration with MamBO, the contemporary art museum of the city of Bologna.

I designed this poster keeping an eye on art/industrial expo posters of the thirties, with a bit of Art Deco influence, whilst paying a tribute to that famous René Magritte painting, La trahison des images, from 1928-29.
I wanted to achieve an old institutional look and add some irony at the same time.

 

I wanted to achieve an old institutional look and add some irony at the same time.