BACHELOR DIGITAL DESIGN & DEVELOPMENT 1
PUNCH!
Brand your Product: Storytelling and Visual Design
You are going to promote these unique but still relatively new energy drinks. The producer wants to brand these products online using a lively and attractive product website. You are the designer at your service to give the assortment its own target audience, story and visual language. Look for the USP of the product, the 'why' of the company behind it and what the products radiate. Use your brainstorming techniques to come up with imaginative and fresh ideas so you can connect the USP and the target audience. You determine the look & feel of the products, from logo to colour range you find a good balance between the customer, the target group and your own creativity. You have complete freedom in determining the packaging. Explore mock-up templates for the bottle or can and design your own labels.
