Fat Tire Beer is made by New Belgium Brewery Based out of Fort Collins, Colorado. They are a family
owned business and are known for their easy-drinking nature, strong craft ideology, and classic flavors.
I centered my design around the idea of classic bicycle emblems and wanted my label to have
a patina look to it, and resemble the look of a rusted out bicycle that one would find in an old garage.
Finally, this design was meant to be fun and resemble a spring time beer that one could
enjoy having a picnic in the park, or sitting by the pool with friends.
Thank You!
