fourfivecbd
Location
UK
Role
Branding & Packaging
Founded by professional rugby players George Kruis and Dom Day, fourfivecbd makes safe and natural CBD products for athletes.
The Challenge
CBD is a deregulated World Anti-Doping Agency product used throughout sport, yet it is still met with some skepticism due to its association with cannabis. George and Dom approached me to create a brand that consumers would feel comfortable interacting with in public spaces; at work, at the gym or while training.
The Solution
A name, logo and brand which communicates its founders athletic heritage with a strong and memorable identity taking simple design cues from modern cosmetic and medicinal brands.
New products launched in 2020
Can't get enough? Keep in touch with:
If you’re considering launching your own brand, I’d love to hear from you.
James@jamestylercreative.com