GOAL
Bring awareness and educate the user about LEAN cleaning and packaging operations through a multi-channel content marketing campaign.
Inbound included email, trade shows, social media, print advertising and marketing website. Content assets included infographics, white paper, ebook, quiz, case studies and eBrochure.
CONTRIBUTORS
Morgan Heller, Senior Graphic Designer
Alex Korenyi, Senior Developer
Lindsay Velemirov, Senior Copywriter
Heather Smith, Copywriter
Liz Rhoden, Marketing Automation Manager
Emily Dressler, Marketing Automation Manager
Jodie Briggs, Project Manager
AWARD
2018 Award of Excellence - The Communicator's Award
Win the War on Cleaning Waste: Veritiv LEAN infographic
Win the War on Cleaning Waste: Veritiv LEAN infographic
