Four Quarters Brewing Rebrand

  • The beer re-brand project was from advanced projects. The brewery I chose to re-brand was Four Quarters Brewery. I decided to take the brand in a tarot card inspired direction as their original brand statement reads “Four Quarters embodies the cycle of life, the journey that each ingredient makes on its way to your glass.” This statement relates to tarot cards because Every phase of the Moon is connected to a tarot card of the Major Arcana. The original box was entirely gold; I added two panels of red and an illustration used on one of the labels.