Vol In Zicht Meditation Practice - Brand Identity

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New Identity for - Vol In Zicht

Vol In Zicht (Fully In Sight) is an meditation practice owned by Mirjam, a lovely lady in the Netherlands who believes that meditation is something we can all benefit from. In her sessions she encourages people to momentarily let go of who they think they are, to discover an untouched and undefined part of themselves. In that undefined space the possibilities of who you want to become are endless.

The Mission

In order to grow her business Mirjam Puster wanted a total rebranding of her existing brand and her old WordPress site that she made herself.

These three quotes play a significant role in the way Mirjam approaches life and her meditation practice. Rumi's quote (on the right) inspires/reminds Mirjam to stay and be in a non-judgmental at all times when talking to her clients.

Logo Color Variations

The Outcome

We managed to create a brand that fits Mirjam’s vision and created one that captured her personality. She now has a perfectly uniform brand identity and website to accompany her business.