Cadw
Publication design
Publication design
Cadw - Welsh Historic Monuments is a department of the Welsh Office. Cadw looks after castles and historic sites in Wales.
We were commissioned to create a publication style for Cadw's castle guidebooks which was capable of flexibility and production by a range of design and print suppliers.
The audience was wide, from academic users to casual visitors and the style needed to be both authoritative and approachable to all. A typographic grid, typeface use, illustrative and photographic material all required advance specification to ensure a coherent family of guidebooks.
We were commissioned to create a publication style for Cadw's castle guidebooks which was capable of flexibility and production by a range of design and print suppliers.
The audience was wide, from academic users to casual visitors and the style needed to be both authoritative and approachable to all. A typographic grid, typeface use, illustrative and photographic material all required advance specification to ensure a coherent family of guidebooks.
