P A C K A G I N G D E S I G N
ReckTech Cocktail Strainer
Available in four finishes, ReckTech is a strainer that breaks away from the tradition of decorative, rounded strainers—a utilitarian design made for the every day professional. Art direction is inspired by the Constructivism and the “working class” tone of the graphic style.
The packaging features strong, rectangular typography that conveys energy and movement through dynamic diagonals. Flat primary colors over natural cardboard box help the design pop, differentiating it from the minimal, photo-heavy designs dominating the barware market.
CLIENT—COCKTAIL KINGDOM
ROLE—LOGO DESIGN, PACKAGING DESIGN, TYPOGRAPHY, ILLUSTRATION
T H A N K Y O U !
