King Crisps ad.
Of all the ads I ever wrote, this is my favorite. It was written for an Irish crisp client for a pitch. The agency didn't win the pitch, but a few months later the client came back and said they loved the ad anyway and wanted to air it. So the agency said yes. Which was nice.
Of all the ads I ever wrote, this is my favorite. It was written for an Irish crisp client for a pitch. The agency didn't win the pitch, but a few months later the client came back and said they loved the ad anyway and wanted to air it. So the agency said yes. Which was nice.
Irish Independent ad.
This was written to celebrate the publication of a photographic supplement showing the Irish Civil War and the War of Independence. It won both a bronze Shark award and an ICAD bell.
This was written to celebrate the publication of a photographic supplement showing the Irish Civil War and the War of Independence. It won both a bronze Shark award and an ICAD bell.
Halifax Ireland ad.
This was written for Halifax when they ventured into the Irish market. And unlike the Irish banking system, the ad was a roaring success.
This was written for Halifax when they ventured into the Irish market. And unlike the Irish banking system, the ad was a roaring success.
HB Ice Cream.
Low-fat ice-cream. Sounds a bit contradictory doesn' t it? Just like this ad.
Low-fat ice-cream. Sounds a bit contradictory doesn' t it? Just like this ad.
Meteor Mobile Phones.
Meteor used to have difficulties with their coverage. Once they sorted them, we let people know all was good in the world again.
Meteor used to have difficulties with their coverage. Once they sorted them, we let people know all was good in the world again.
Eurospar.
Eurospar is the shop that's not quite a convenience store, but not quite a supermarket. As a result, you get a lot of the good things, without any of the bad.
Eurospar is the shop that's not quite a convenience store, but not quite a supermarket. As a result, you get a lot of the good things, without any of the bad.
