Antron needed an introductory video to share with designers, clients and fiber groupies. Rather than force-feeding scientific proof of their superior fiber (like the old days), the script used a simple “men’s suit” analogy to weave together a bigger picture. The result: a conversational video that doesn’t sound like third period chemistry.
Antron Video
Antron Video
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Antron Video
Design Director: Nick Wiesner Copy Director: Shachar Meron Designer: Ryan Hammond
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