Working this cafe's delicious flavors into a re-brand assignment taking into consideration their idea of "giving a profound experience of contributing to personal and planetary wellness" while blissfully nourishing ones self. This inspired the earth tone colors . Life Alive specializes in bowls with layers of flavor and textures which inspired the layered like beet as logo. These layers bring nourishment and comfort in every bite and I wanted to have a similar sense in this mark.
