How do you decide which pair of shoes to buy when there are so many options to choose from? Whenever I want to buy a new pair of shoes, I always go through a process to find the perfect shoes. By going to one of my favorite websites, Zappos.com, and searching results for “white sneakers”, I took the first 100 results and found which ones I would and would not potentially buy. By categorizing each pair by personal visual appeal and affordability, I would be able to narrow down which pairs were the most favorable out of the 100.
One of the 100 white sneaker illustrations along with some information given: brand name, name of shoe, price, and the circle, which has two halves that are different colors. These colors can be referred to in the key.
The infographic is organized in an x/y format.
The x-axis is organized by personal preference and ranking of the sneakers. They are grouped two ways. First, each shoe is put into a ranking system of 1 to 10 hearts, 1 being the least favorable and 10 being the most. Then there is an overall ranking system that broadens the ranking not by number of hearts given but by how likely I would purchase the pair of sneakers. This is indicated above the hearts with a thumbs up, sideways thumb, and thumbs down.
The y-axis is organized by price and affordability. This affects the likeliness of buying a pair of shoes along with other factors.
Under each shoe illustration in the infographic there is a circle consisting of two semicircles that allude to the shoe's brand and what country they originate from and where they are manufactured.
The entire infographic is divided into sections. The different colors indicate which shoes are most likely to be bought by me based off of the factors on the x and y-axis.