Mohawk

Brand and Ecommerce Website

The new Mohawk website is a tool to modernize the paper specifying, buying and print experience. A seamless bridge between the tactility of physical swatchbooks, and the and the universality of a digital experience, the site introduces a new level consistency and clarity, making paper specifying accessible to a new generation. Collectively the site encourages transparency and relationship building in the printing process through inspiration, education and practical tools.

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Studio: Hybrid Design / Hybrid-Design.com
Executive Creative Direction: Dora Drimalas

Creative Direction: Caleb Kozlowski

Design: Patchara Charoensiri