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I designed a kit for Team ALCaholics for the 2018 Aids/Lifecycle Ride. This is a 7 day fundraising event where over 2500 people bike from San Francisco to Los Angeles to raise awareness about HIV/AIDS and to help San Francisco AIDS Foundation and the Los Angeles LGBT Center with their yearly programming.

Fundraisers often organize themselves into teams—this kit was my fourth for Team ALCaholics and I was playing off of a simplified bicycle spoke. I loved how the spokes radiated out from a common point, but each spoke is part of a greater whole—in this case, all the individual riders riding out every morning on their own, but all with a common purpose.  I also wanted to work with a brighter color palette, bringing in more neon colors that would be very eye-catching on the road.