_
Rewind Mcdonalds Concept
Wanting to play with the packaging and make it more attention grabbing, the task of bringing old school and new school design together was combined to make this a "summer variant" of the Mcdonald's brand people know. The inspiration behind it was the first branding looks from the classic Mcdonald's from the 1950's/1980's and taking that retro feel into a modern blend for today's market.
