Citizen Cider rebrand

  • The tap room is an important aspect of the company so it seemed right to build out some assets that would be there.
  • Additionally here is an example of what an ad campaign would look like to launch the new branding as well as spread Citizen Cider further than Vermont.
  • If I could go back and work on this project further I would spend more time on the advertising portion. I would want to spend longer flushing out headline copy as well as the hand lettering—of course I could spend hours on the lettering alone.