Apple Pencil Packaging
The following are images showcasing a redesign I made of Apple's new packaging design for their Apple Pencil.
This design was made to maximize the user unboxing experience in mind, while ensuring a minimized manufacturing cost, and ultimately the protection of the product.
Some user surveying revealed:
Users wanted to use the box as a case
Box too thick originally
Documentation at top diminished unboxing experience
Box too thick originally
Documentation at top diminished unboxing experience
Ultimately this led to the following designs
A finite elements analysis was then performed to ensure the structural integrity of the box
The following images show the linear static stress applied when loaded by other boxes stacked on top
A drop test was not performed due to software limitations