This testimonial ad was created for Women Employed. It features an average women who is speaking from personal experience on wanting a change in her career. The intention is to created diversity and to encourage the  audience to be proactive and make a change for themselves. 

This is the second testimonial ad created for Women Employed, created from the sketches made. The idea that was developed was to use a pair of women shoes to speak for the woman. The shoes are making a statement instead of a person.

The third ad is to bring in a historical figure to promote Women Employed. This idea was was to make a strong statement and and make the ad resemble an idea of an autograph signed by Marilyn Monroe herself.