Lobster Meat & Kroger Cross Promotion
Promoting the Kroger release of a new and convenient Lobster Meat (8 oz), we developed a campaign of additional marketing items and direction. Including a "Enjoy a Taste of the East Coast" magazine advertisement, recipe cards & stand-up banners for a Cincinnati Wine & Food Event, and packaging development for our 12 oz. bag.
Additional team credit: Matthew Muntner