karen kelley's profile

SOCIAL VS. SOCIAL: A PARTY EXPERIMENT


Does technology make us more or less social? To settle the debate, we hosted two simultaneous parties at our brand new office within the historic Inland Steel Building. Guests chose between a hyper-connected social bash and a tech-free speakeasy straight out of the Roaring Twenties. The result? A killer party and a shiny silver ADDY to call our own.
Our case study video boasted results from our social experiment. And doubled as my debut as a Charleston-dancing flapper.
SOCIAL VS. SOCIAL: A PARTY EXPERIMENT
Published:

SOCIAL VS. SOCIAL: A PARTY EXPERIMENT

SocialXSocial SMW 2012 +Silver ADDY, Advertising Industry Self Promotion

Published:

Creative Fields