Individual Health Products—for those both under 65 years and 65 years and over (Medicare Advantage and Supplement)—were given their own visual identity. I was fortunate enough to have my identity proposal chosen, way back at the beginning of 2015. Almost two years later, we finally finalized the guidelines document, and it is currently being implemented.

While most design decisions were made with the help of members of our internal "design task-force," I created, designed, managed, and wrote the vast majority of this document. However, I couldn't have done this without the help of a lot of different people, including but not limited to:

Graphic Designers: Derek Dorsey, Michael Johnson, Jeff Siliko, and Mark G. Davis

Copy Editor: Vicki Kressler

Facilitators: Heather Thiltgen, Daniel Tyrpak, and Laura Shrieve