Identity for the established Graphic Design Festival of Catalonia called BLANC, which means "white", expressing the empty paper every creative project starts with.
I created an identity related to the sectarian universe, focused on the role of light, as the representation of inspiration and creativity. This universe also made sense thinking on the congregation the festival implies, the inspirational character it has and its community sense, with people with similar interests and concerns.
I made the following analogies to the sectarian universe: mass - festival, prayer's book - festival hand book, leader - speaker, sect icon - festival logo, and decorative element - promotional giveaway.
POSTERS with sectarian messages ("Join us", "You are not alone", "Everything for the Light", "We enlighten you path")
FESTIVAL ATTENDEE'S BOOK, with introduction, timetable, calendar card and glossary:
CALENDAR inserted in the attendees' book
STAGE DESIGN, with the festival logo and candles
IDENTIFICATIONS for staff, speakers and press
PROMOTIONAL GIVEAWAY
ENTRANCE STAMP WITH THE FESTIVAL LOGO (representing a flame)
ENTRANCE TICKET
PRESS KIT
