Following Subaru's corporate identity guidelines, I redesigned the global and local navigation of the website along with main applications, tools and sections to improve the user experience. I created consistent, user friendly and touch compatible layouts, UI elements, themes, sprites, templates, web guidelines, global styles and web-parts design. Also, I created a cross browser HTML and CSS Front End Framework facilitating and reducing tremendously the design and development time.
As a result Subaru Canada went from position 29th in 2011 up to 6th in 2012 J.D. Power Associates Usability Study.
As a result Subaru Canada went from position 29th in 2011 up to 6th in 2012 J.D. Power Associates Usability Study.
UX Strategy & Definitions
UI Framework
PSD - FW Templates & HTML-CSS Templates development
Global Navigation and Megamenus
Local Navigation
User Account Scenarios
UI Design
Gallery Control
Vehicle Selector Tool
Dealer Locator Map
Accessories Control
Retina Display Compatibility
Achievements
Thank you for your time and appreciation!