XTIVA has designed an incentive compensation tool for the broker/dealer and wealth management community. Over 80 enterprise customers are already using the award-winning software which embraces the next generation of the sales performance management suite – exclusively for financial services firms!
In collaboration with the Cardinal Group, we were commissioned to re-design the brand and its entire graphic line. The new logo includes a symbol that was constructed from the letter «X» and arrows which represent the forward and inovative thinking of the company.
The result was a clean logo with a strong symbol, which reflects the dynamics of the company.
Client: XTIVA – New York, Toronto, London, Miami
Strategy and Communication: Cardinal Group – Toronto
Design: Hoba Design GmbH – Switzerland
