Caren Sutton's profile

Here Kitty Kitty Campaign

This project was based on my desire to increase awareness of the feral and stray cat overpopulation problem in the US. With the design of an infographic poster and a decorative poster, a flyer, a can of cat food, and stickers, I wanted to emphasize this problem and offer solutions, mainly to existing cat owners or potential cat owners, so the location of the guerilla advertising was restricted to pet food isles and the two posters were placed in animal adoption centers to directly speak to potential cat owners. The bright, but restrictive color palette made the work stand out, but retain unity, helping draw attention to a very meaningful campaign.
Cat Overpopulation Awareness Poster
An infographic poster designed to educate people about the issue of cat overpopulation, cats that go missing, and how one can help
Cat Adoption Promotion Poster
A poster promoting adopting a cat or another cat to have a forever home with you
Guerilla Advertising
Grocery store and pet store guerilla advertisements intended to inform current pet owners of the cat overpopulation problem as well as encourage adoption of another cat
Here Kitty Kitty Campaign
Published:

Here Kitty Kitty Campaign

This project was based on my desire to increase awareness of the feral and stray cat overpopulation problem in the US. With the design of an info Read More

Published: