Totzee
Children's footwear company.
Children's footwear company.
AS Level Graphic Communication
Brief Senario: A children's footwear company has hired you to design their logo/letterform. They have then asked that you design their packaging for the footwear in order to promote the company.
I decided to name the company 'Totzee' which I came up with using 'tot' defined as a small child. I created their letterform by using buttons minipulated in Photoshop to make the word. I then worked on the theme animals, to create a packaging layout design using vectors of a monkey and panda. I created 4 colour packaging design to be well presented in the shop to look colourful, to attract the children.
As the brief states its needs to promote the company I decided to create a range of gift cards and voucher pack.