Time consuming, repetitive and boring, the New Year wishes have become a drag for most people.

In order to make people rekindle with this tradition, our agency had the idea, for our client VOD Factory, the french leader of independent VOD editors, to twist famous movies & series references into new year wishes. 

The users were able to use and send up to 15 different references, as well as share them on the social networks.

These videos make up a good, creative and different alternative to the usual bland and boring wishes. 

Advertising Agency: Gloryparis, Paris, France.
Agency website: http://gloryparis.com
Creative Directors: Hugues Pinguet & Arnaud le Bacquer
Sales Manager: Alain Couve

Account Executive: Meriem Bouthiba
Art Director: Gabriel Bonnefond, Maxime Fiorucci
Copywriter: Djavid Karmaly
Editing: Marie-Pierre Dury

Web Developper: Axel Chanfrault

Published: January, 2016