CRU Chalkboard Maps
The Concept:
Create a map that effectively communicates Campus Crusade for Christ's (CRU) overseas partnerships. Campus Crusade has a headquarters in Boston, MA, but also supports groups in the countries depicted on the map. These maps were sent out in a newsletter update from the regional headquarters in Boston.
The Process:
Using a reference image, these maps were drawn by hand using a tablet in PhotoShop. I used varying opacities to create depth and interest in the continants. All type, aside from the logo, were also hand written. I chose to use a chalkboard motif to correlate with the collegiate aspect of CRU. CRU is a collegiate ministry with groups meeting on campuses around the world. The blue and orange were pulled from CRU's official color palette.