This new cooperative of three farmers wanted a visual style that was vintage-inspired with a little bit of edge, and would give their stand a coordinated and professional look. They needed signs that were easy and inexpensive to produce on a weekly basis, and would help them stand out as new farmers at the winter market.

 I created a bold design in black and white to contrast the vibrant colours of their veggies, and complement the chalkboards used in their stand. I designed a template to accommodate the names of all of their products, including space for them to handwrite the changing prices.

I also designed labels for Sweet Roots' dried heirloom tomatoes and beans. Like the signs, these were designed for the farmers to be able to print them quickly and assemble in small quantities right before the market.