Lara Gomes's profile

GRUTA PIZZA BAR | BRAND IDENTITY



welcome to the gruta pizza bar :)

gruta is a food restaurant that cultivates a youthful, stimulating atmosphere brimming with creativity. it honors the tradition of natural fermentation, blending it with fresh and innovative ingredients to conceive the most exquisite pizzas. moreover, the cocktails are crafted exclusively with natural ingredients, offering refreshing combinations that enhance the gastronomic experience.

the portuguese word "gruta" means cave, and it was chosen to name the brand because its meaning evokes a welcoming place with a cool and easy-to-understand touch. the branding was based on the concept of a young, fun, and creative brand. therefore, the combination of colors, typographic choices, visual elements, and all communication for gruta was built around this ideal.

please, enjoy the presentation!




thank you for scrolling :))

this is a personal project made for a fictional brand :)
if you'd like to reach me, please contact the laragomesdesign@gmail.com

2024


GRUTA PIZZA BAR | BRAND IDENTITY
Published:

Owner

GRUTA PIZZA BAR | BRAND IDENTITY

Published:

Creative Fields