The Beauty by Paolo Sorrentino
Design for exhibition at the RBC event
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As part of the RBC corporate event, we faced the task of designing the concept for the exhibition and decor for the hall where it would be held.
We came up with a way for viewers to explore the space.
These were five main points of the exhibition - five significant scenes from the film and five historically significant places in Rome (tourist destinations). Each point was accompanied by carefully curated text, which briefly but concisely conveyed to viewers the historical significance of that place and the importance of that scene in the film, as well as the feelings and thoughts of Jep, the main character.
We also included a soundtrack for each point through wireless headphones, with a short clip from the movie. This allowed each visitor to retreat to a quiet space and further immerse themselves in the study of the film.
The final point on the route is a 4 x 5 meter screen displaying a projection of a sea scene. The viewer sits on a couch, puts on headphones, and one of the film's main compositions plays, bringing the viewer into sync with their thoughts for
as long as their soul desires.
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Team
Set Julia Vlasova / Lina Chebykina
Design and curator Ann Kubanova
2023
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