ABOUT VICA
Upcycling, slow fashion, and the essence of sustainability have blossomed in recent years. A reflection of this bloom is the quest for brands with soul, brands that echo our own values. We align ourselves with labels that mirror our identity.
VICA aspires to be a beacon within the textile realm, stirring all brands towards a more sustainable, transparent ethos. We strive to forge a community united by a cause, to embrace fashion as a medium of expression, to sculpt new perspectives.
Fashion, to us, is more than attire; it's a statement, a form of dialogue. It's dressing with purpose, not just to claim a stance but to spotlight the urgency of safeguarding our planet.
A brighter tomorrow can only sprout from the seeds of a greener and more mindful today.
VICA seeks to transform the narrative of apparel, to champion the cycle of reuse, so we, in concert, can amplify the voice of a movement.
VICA wordmark, crafted with interconnected circles and organic shapes, captures the essence of sustainability and the circular economy. It's a design that speaks to nature's continuous cycles, mirroring VICA's dedication to environmental harmony. More than a logo, it's a visual testament to the brand's commitment to a sustainable future, blending creativity with ecological awareness.
Strategy: Adriana Braga & Alex Monteiro
Direction & Design: Alex Monteiro
Direction & Design: Alex Monteiro
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