ART 242 | TYPOGRAPHY
Portfolio Description | Embark on a visual journey through my exploration in design and typography, where each project reflects a unique facet of my creative evolution. From a meticulous triptych poster series, typographic accordion book to a personalized December calendar, these endeavors showcase my commitment to thoughtful design and an evolving skill set.
Join me as I navigate various design challenges, embracing different styles while maintaining a thread of thoughtful consideration throughout. This portfolio encapsulates my evolving skills, creativity, and commitment to delivering meaningful and visually captivating design experiences.
TRIPTYCH POSTER SERIES | FILOSOFIA
Project Description |
For one of my project of the semester, I designed a typographic three part poster series featuring a type designer I selected in class. I delved into researching their background, the typefaces they created, and their contributions to the design world. Applying principles from the Type Fundamentals Book, I aimed to establish a compelling visual hierarchy using skills like hierarchy, white space, composition, scale, axis, and cropping. The goal was to push the boundaries of what I've learned and create an engaging multi-page piece that truly honors the content of the text.
FUNDAMENTAL TYPE BOOK | MSG SPHERE
Project Description |
In this semester's art class, I crafted a dynamic typographic accordion book—a comprehensive portfolio featuring five chapters (only one of them displayed above), each delving into distinct facets of typography and design across five pages. Employing a minimalist design approach, the portfolio places a strong emphasis on cohesive layout and composition, ensuring a harmonious visual narrative that unfolds seamlessly throughout all chapters.
To fulfill the project's requirements, I designed five distinct layouts for each section, exploring varied compositions that highlight the versatility of design. The use of the "Owners" font in Adobe further elevates the minimalist aesthetic, contributing to a clean and sophisticated visual experience. The hierarchical arrangement of information within each chapter prioritizes the most important elements, enhancing readability and creating an engaging journey through the nuanced world of typography. This portfolio represents a synthesis of theoretical knowledge, creative expression, and design acumen, offering a captivating exploration in a minimalist and refined style.
DESIGN CALENDAR | DECEMBER
Project Description |
In this design endeavor, I crafted a personalized December calendar, envisioning a thoughtful and creative design measuring 7"x10"vertical format. This unique project serves as an opportunity to showcase my design skills while encouraging a personalized touch for recipients—be it for myself, family, or friends.
Whether presented vertically or horizontally, this December calendar gift card embodies both functionality and sentimentality, offering a personalized and aesthetically pleasing piece that goes beyond the conventional. This project reflects my commitment to thoughtful design and the exploration of creative possibilities in delivering a heartfelt and unique gift. In including a winter design in one of the designs, for the consumer who wants a season inspried calendar without being a specific holiday.
Portfolio Reflection |
Throughout the duration of this class, my artistic journey has experienced exponential growth, and the portfolio before you is a testament to this transformative process. As I immersed myself in the course curriculum, I acquired foundational skills in various Adobe suite applications and delved into the nuanced world of design, particularly focusing on typography.
One of the defining aspects of my artistic evolution this semester has been my ability to overcome challenges. I embraced a proactive approach, self-teaching new skills to elevate the intricacy and finesse of my designs. My innate curiosity and willingness to try new things have shaped my designs, culminating in a collection that authentically reflects my evolving design aesthetic while adhering to the given prompts.
A crucial aspect of my growth involved learning to accept and implement constructive criticism. Embracing feedback from peers and mentors, I honed my ability to incorporate diverse perspectives into my designs, enhancing their overall quality. As I move forward, I am determined to carry with me the foundational knowledge acquired during this class, recognizing its importance in shaping my continued artistic journey. The basics I've learned will serve as a solid springboard for future endeavors, ensuring a strong foundation for my ongoing exploration and innovation in design.
I would love more critiques, comments, and ideas so feel free to comment your ideas or share my portfolio if you enjoyed my artistic progression over the course of a semester.
