As part of a global rebrand for Vrt 1, the flemish public broadcaster,
I made a series of 4 idents based on their new logo.
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Each ident uses a different abstract environment, depicting the wide variety of programming on the channel.
It's a 4 seconds long shot, where the V-R-T letters animate as a trigger to make the rest of the scene appear.
Once the idents where completed, I made some additional frames to further explore each environement.
Paint brush:
Vegetal
Lenses & caustics
Blocks
The VRT letters animate as a trigger to make the rest of the scene appear.
Process
