About
The illustration was created for self-educational purposes. I was faced with the task of creating a summer sale illustration, which could be used as an element to decorate a shop window or a website page.
The target audience
The target audience is customers of a sports shoe store. Vibrant colors and joyful beach party aesthetic are intended to catch the eye of fashion and style lovers of all ages.
The Characters
Charismatic and engaging characters can become design elements, enhancing the visual appeal of promotional products such as stickers, packaging materials etc.
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