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嘉酒過好年-嘉義文創園區新年活動|主視覺設計



嘉酒過好年|市集主視覺設計

將主視覺的主題顏色設定為紅色和綠色,這兩種顏色分別象徵著過年的喜氣和新春的生機。紅色代表熱情、幸福和好運,是台灣過年傳統的代表色;而綠色則代表著春天、生機和自然,呼應著春節的到來。

在主視覺中將麻將、台灣傳統文化元素巧妙結合,在海報主視覺的中央放置一張鮮豔的麻將牌,象徵著過年時親朋好友圍在一起打麻將的歡樂場景,營造出濃厚的台灣味。

The main visual theme is set in red and green, symbolizing the festive atmosphere and the fresh vitality of the Spring Festival. Red represents enthusiasm, happiness, and good luck, which are traditional symbols of Taiwan's Lunar New Year. On the other hand, green signifies spring, vitality, and nature, echoing the arrival of the Spring Festival.
In the main visual, mahjong and elements of Taiwanese traditional culture are cleverly combined. A vibrant mahjong tile is placed at the center of the poster, symbolizing the joyful scene of family and friends gathering to play mahjong during the Lunar New Year, creating a strong Taiwanese flavor.

嘉酒過好年-嘉義文創園區新年活動|主視覺設計
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嘉酒過好年-嘉義文創園區新年活動|主視覺設計

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