Branding
Style Guide
Custom Lookbook
Website Design
Lynette Ortiz is an Orlando-based editorial photographer taking funky pics for fearless creatives. We wanted to design a brand with a lot of energy—something that felt chic and editorial, but also cool, casual, and carefree.
A brand that embraces trends but is influenced by the past and uses that influence to create something new.
A brand that embraces trends but is influenced by the past and uses that influence to create something new.
The purpose of a lava lamp is to "create a mood" and we wanted the brand to embody the vibe of a lava lamp - groovy, cool, attractive, moody, trendy but retro.
Website: lynetteortiz.com
Instagram: @lynetteortiz.photo
Web Copy: Oxford Comma Co.
