This is my personal branding project where I have worked on various elements, including research, visual design, branding, logo design, motion design, and copywriting.
The wordmark is simple. It features my name, “Ebenezer Somado,” written in a systematic disarray. It encompasses the youthful, passionate, playful, and energetic nature of the brand.
The logomark consists of a symbol merging two “s” to create a revisited infinity sign and arrow for growth and progress. The “s” also represents my surname initial. Furthermore, the logomark connects in a way that mimics a heart, symbolizing the passion I have for communication design and the effort I put into my work.
