This work is part of a personal challenge. Starting with a typeface, I try to see where it could bring me. I try to showcase unique symbols, punctuation & ligatures. In this case, the typeface is modern yet elegant, so I thought to myself “Cosmetics would be too easy, how about something unlikely like tech?”
The urban legend says that IT people know how to party at the end of the week.
And that's how the wordplay started as well.