Purpur Pads are your vagina’s new besties. To make them the most awesome pads we’ve cozy-pink color with strict&sharp typography in order to fit visual preferences of millennial’s, gen z’s and their moms. Logo on each side of the box allows even to create a press-wall made of Purpur Boxes and catches attention from any angle. The main secret is hidden inside: open the box to discover beautiful illustration of a vagina, each edition has it’s own. Purpur pads are designed to put period-shame aside and empower the dialogue about menstruation.
TEAM
Creative Director—Elena Zaharova
Brand Development—Anfisa Savchenko & Elena Zaharova
Graphic Design—Polina Zagumenova
Illustration—Anna Koroleva
Photo—Jenya Filatova, Jenya Bez Zavtraka
Photo—Jenya Filatova, Jenya Bez Zavtraka
Stylist & Set Designer—Zula Alieva
Makeup Artist—Yulia
Coordination & Inspiration—Sonya Mehonoshina, Polina Zagumenova, Elena Zaharova, Anfisa Savchenko
@2022
