🎇 AMAZON FBA PPC ADVERTSISNG 🎇
2. PPC Stats Before Working: ACOS was 30.21% and were spent $26,307 and get sales through PPC was $87,077
Did Some Backend Optimization & Test Overall PPC
PPC Stats On The Very Next Month is:
Spend $20,493 and get sales of $127,648 with ACOS 16.05%
See When Listing & PPC is Optimized with all aspects you spend less and generate more
like we spent 25% less than the previous month and got 45% higher Sales
3.
Before I started working on this product, the client was not able to lower the ACoS despite the fact that he was spending much more $$$
WHEN DO PPC AUDIT:
➖ He was targeting a large number of keywords in a single campaign.
➖ Miscellaneous search volume keywords were being targeted in a single campaign.
➖ Frequent harvesting/negating was not being done.
➖ Miscellaneous search volume keywords were being targeted in a single campaign.
➖ Frequent harvesting/negating was not being done.
Solution & Advertising Strategy:
Took those keywords that were not performing in the running campaign and targeted them in separate campaigns with similar search volumes.
☑️ Made new discovery campaigns for harvesting.
☑️ Targeted a less number of keywords in a single campaign.
☑️ Kept a continuous track with metrics.
☑️ Used a defensive campaign strategy to keep the listing safe from being targeted by competitors.
☑️ Made new discovery campaigns for harvesting.
☑️ Targeted a less number of keywords in a single campaign.
☑️ Kept a continuous track with metrics.
☑️ Used a defensive campaign strategy to keep the listing safe from being targeted by competitors.
4. ACOS goes down from 6.66% to 20.57%, Spend Only $834 and generate $4,055 of Sales 👇
