Peepers of the Decades | Packaging
Peepers of the Decades is a fictitious eyewear brand that introduces classic frames that represent past decades. Feeding off the different styles coming from the 50s, 60s, and 70s, I created representational vectors of the frames and applied eye make up reflective of that time period. The bottom of each box features a duotone photograph from that decade and one side has some quirky slang words. I designed a different pattern/color scheme for each decade that represents the styles that were popular at that time. My process began with creating three dimensional, to-scale mockups in SketchUp to test colors and pattern proportions.
PROCESS SHOTS
50s Packaging
60s Packaging
70s Packaging