MY ROLE
As a UX Designer, I worked on a product at Carbonite on onboarding users from other applications to CEP (Carbonite End Protection), tackled complex tasks and transformed them into intuitive, accessible, and easy-to-use designs, and played an essential role in overall product strategy. I worked very closely with researchers, product managers, and software engineers.
THE CHALLENGE
There are so many visualizations of onboarding interfaces on Dribble and Pinterest. Unfortunately, if you look closer, quite often they are meaningless from the user experience perspective. Many of them are just beautiful animations that will not work in reality. They do not meet users' needs and business targets.
Back-up software is a safe environment-based product, security rules are very hard to work around, and interfaces should be mindful of different software, and habits. I was trying to find the right backup solution for a home or business. During my time at Carbonite, I have built many soft skills such as adaptability, diplomacy, leadership, communication, and problem-solving.
At Carbonite, I have worked on three different streams: production, vision, and content strategy.
VISION
I was part of an ambitious project to onboard Mozy (Carbonite acquisition) users to Carbonite End Protection software. Together with two other designers, we identified current UX gaps:
• No simplicity
• No user engagement
• Noise
• Feature focused not integrated
• No reason for the user to come back, mostly one-time task
• App positioning & scalability
• Information architecture
• Context and Relevancy
• No simplicity
• No user engagement
• Noise
• Feature focused not integrated
• No reason for the user to come back, mostly one-time task
• App positioning & scalability
• Information architecture
• Context and Relevancy
BRAINSTORMING SESSIONS
ONBOARDING
Onboarding shows users how the app can change their life for the better. It is simple and easy, with one question per screen.
