For our final project in Graphic Design we put together a Public Service Announcement for a non profit of my choice. We did this in partnership with The Ad Council.

The Ad Council is an American nonprofit organization that produces, distributes, and promotes public service announcements on behalf of various sponsors, including nonprofit organizations, non-governmental organizations, and agencies of the US government.

The Ad Council partners with advertising agencies that work pro bono to create public service advertisements on behalf of campaigns. The organization accepts requests from sponsor institutions for advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan (though not necessarily unbiased) and have national relevance.

My project was focused on helping Homeless Trust, an organization that is focused on helping the Homeless in America. These three posters were designed to soften the hearts of people in large cities and encourage them to help those that are less fortunate.