ONE MAN'S TRASH
VISIUAL METAPHOR POSTER
OVERVIEW
A picture is worth a thousand words. Given the task of conveying a visual metaphor in the form of a poster, based on data collected while doing a site visit to any location. The chosen site was the Oso Bay Preserve, a local preserve and trail park. This poster was created based on my observations from the visit and tied to a bigger message on pollution in the area. The area surrounding the Oso Bay Preserve is developing at a rapid rate, and new homes, schools, and businesses are popping up everywhere. This leads to an excessive amount of trash and pollution in the park area and this has a drastic effect on the park and its community.
GOALS
The goals of this project are to successfully execute a visual metaphor in the form of a poster and to clearly state the message with imagery and the principles of design. The message being stated speaks on the extreme pollution in the area and how it affects the community, using graphics and metaphors to convey this message
SOLUTION
The way I visualized my message was show how I felt like people treated the preserve, like a trash can. Exaggerating the reality of the pollution problem with a giant trash can full of oversized cigarette butts, soda cans and food waste, it grabs the viewers attention. Incorporating the figures at the entrance at the park also works to symbolizes the members of the community, showing their future if a change is not made ASAP.
SKETCHES AND SITE VISIT DATA
In my research of the chosen site, Oso Bay Preserve, the pollution problem was something I wanted to speak on. The bird statue that sits at the entrance of the park really helps identify this site and gives the audience something to relate to. I have grown up in the area (more detailed recordings of my thoughts can be seen in the worksheets) and like most people in the area enjoy walking or riding bikes in the area and it distresses me to see my favorite bird statue get mistreated. So I wanted to convey my feelings of concern for the park and its growing pollution problem in my poster using the mascot itself.
Final sketch and first digital draft of scene
FINALS
