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The Value of Social Media for Small Business

The Value of Social Media for Small Business
The rising popularity of social media is apparent in the increasing number of its users worldwide. According to Statista, the number of social media users is projected to surpass 4 million in 2025 – that’s over half of the world’s entire population.

Understandably, more people see the value of Social Media Marketing For Small Business. In fact, Sprout Social claimed that 91% of business executives will increase social media marketing budgets in the next three years.



What drives these businesses to make such a commitment?
Social media is an excellent channel to boost brand awareness and engagement. Consumers use social media to discover new brands and interact with brands and companies. A whooping 78% of consumers are willing to make a purchase after having a positive experience with a company via social media.

Besides serving as a cost-effective marketing tool, social media also contributes to the improvement of customer care. Having direct contact with customers allows businesses to address their questions about product knowledge, making each communication feel personalised and genuine.

More importantly, social media makes conducting market research easier. You get to see their preferences and needs, allowing you to plan a sound marketing strategy and provide on-demand products and services – resulting in more revenue and higher traffic volume.

Planning a successful social media marketing requires a massive time investment, consistent commitment in conducting research, and content curation skills.

Plenty of social media management freelancers offer their services to manage a small business social media accounts. That said, why settle for social media management freelancers if you can work with a reputable social media management company with competitive rates?

Virtually Social is an Australian-based social media management company specialising in content curation and daily posting. We will assume the role of a social media virtual assistant with extensive knowledge of your business.

Like any other social media virtual assistant, we will take care of your social media content curation process. Each of your social media content will be curated by our native English-speaking content writers with expertise in small business social growth, ensuring optimal engagement whilst staying true to the client’s company value and goals.

Virtually Social’s social media management packages focus on content curation and posting on popular social channels, such as Instagram, Twitter, and Facebook. Knowing the importance of efficient communication, we offer email support to our clients.

Apart from our social media management packages, we also provide blog post and story curation, social engagement, monthly reporting, and influencer research and outreach. If you are interested in building an email list, we can help set up and manage the monthly MailChimp newsletter.

We are aware of the importance of social media marketing for small businesses. Therefore, we curated our services with small businesses’ budgets in mind.

Schedule a call via our website today. We will help achieve your social media goals, leaving you with more time to focus on your business.
The Value of Social Media for Small Business
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The Value of Social Media for Small Business

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