Diogo Abrantes's profile

The Happiness Maintenance Circuit

THE HAPPINESS MAINTENANCE CIRCUIT
Every change always starts with a first step. That’s how we want to start the fight against the inactivity and keep doing it until we get rid of it.
 
How? By creating a Coca-Cola physical maintenance circuit in your city – The Happiness Maintenance Circuit.
 
So, when someone buys a Coca-Cola, the vending machine will suggest the buyer if, instead of paying for the coke, wouldn’t it be better to go pick one for free. To do so, it only takes the download of The Happiness Maintenance Circuit App and complete the vending machines circuit suggested by the app.
 
Thus, the user will make a healthy walk without realizing it.
 
At the end of the route, while sipping the Coke, the user will find out that this was just the first step. On the next day, he can go to the next level and get another coke.
 
Every new circuit challenges will be progressively more demanding, increasing the number of vending machines in the circuit or the time to reach them.
 
In addition to the course, the App will work as a personal trainer with a calorie, counter, healhty advices, and a Happiness ranking to compete against friends.
 
A change is never easy, especially if we’re talking about a lifestyle. But if it is done gradually, step by step, everything becomes easier and tastier as happiness should be.
The Happiness Maintenance Circuit
Published:

The Happiness Maintenance Circuit

The Happiness Maintenance Circuit

Published:

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