The Austin Recycles Pledge is a campaign that encourages Austintines to pledge to recycle every day, everything, and everywhere.
When someone took the pledge (either on the pledge card or on an iPad sign up at events), they received a t-shirt, bumper sticker and buttons. Advertising for the campaign was mostly done online, also by radio and bus. Overall, over 1,000 Austinites took the recycling pledge in a one-month span.
Austin Recycles Pledge Logo
Pledge card front
Pledge card back
Online advertising
Pledge Event Booth and T-Shirt
Austin Recycles Pledge Bumper Sticker
